Privacy Policy
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from cloudwaterbrands.com (the “Site”).
PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”
We collect Device Information using the following technologies:
- Cookies: Data files placed on your device or computer, often including an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- Log files: Track actions occurring on the Site and collect data, including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- Web beacons, tags, and pixels: Electronic files used to record information about how you browse the Site.
Additionally, when you make or attempt to make a purchase through the Site, we collect certain information, including your name, billing address, shipping address, payment information (such as credit card numbers), email address, and phone number. We refer to this as “Order Information.”
When we talk about “Personal Information” in this Privacy Policy, we are referring to both Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information we collect to fulfill any orders placed through the Site, including processing payment information, arranging shipping, and providing invoices and/or order confirmations. Additionally, we use Order Information to:
- Communicate with you;
- Screen orders for potential risk or fraud;
- Provide information or advertising, as per your preferences, about our products or services.
We use Device Information to help us screen for potential risk and fraud (particularly your IP address) and more generally to improve and optimize our Site, including analytics about how customers browse and interact with the Site and to assess the success of our marketing and advertising campaigns.
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example:
- Shopify: We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here.
- Google Analytics: We use Google Analytics to understand how our customers use the Site. You can read more about how Google uses your Personal Information here. You can also opt-out of Google Analytics here.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to subpoenas, search warrants, or other lawful requests for information we receive, or to protect our rights.
CONTESTS AND SWEEPSTAKES
We may operate contests, sweepstakes, or other promotions (each, a “Promotion”) through our Site, which may require registration to enter. Your Personal Information may be used for winner notification, prize delivery confirmation, or promotional purposes. If you win a Promotion, you may (unless prohibited by law) allow us to post certain Personal Information on our Site or elsewhere.
COOKIES AND SIMILAR TECHNOLOGIES
Our Site uses cookies, web beacons, pixel tags, and similar technologies. Cookies may enable us to recognize your device, store your preferences, enhance your user experience, perform analytics, and assist with security. Our Site may use Google Analytics or similar tools to collect information about Site performance and usage. You can manage cookies by adjusting your browser settings.
SMS/MMS MOBILE MESSAGING MARKETING PROGRAM
If you opt-in, we may use your phone number for SMS messages related to marketing, order confirmations, and updates. You may opt-out at any time by replying STOP. We do not share your phone number with third parties for marketing purposes.
CCPA - CALIFORNIA RESIDENTS
If you are a California resident, you have rights regarding your personal data, including requesting data deletion, portability, and opting out of data sales. Contact us at info@cloudwaterbrands.com to exercise your rights.
DO NOT TRACK
We do not alter our Site’s data collection and use practices when we detect a Do Not Track signal from your browser.
YOUR RIGHTS
If you are a European resident, you have rights to access, update, and delete your personal information. For requests, contact us through the contact information provided below.
DATA RETENTION
When you place an order through the Site, we maintain your Order Information unless and until you request its deletion.
MINORS
The Site is not intended for individuals under the age of 13.
CHANGES
We may update this privacy policy from time to time to reflect changes in our practices or for legal or regulatory reasons.
CONTACT US
For more information or to make a complaint, please contact us at:
Cloud Water Brands
14 Murray Street, Suite 228
New York, NY, 10007
Email: info@cloudwaterbrands.com